TUI buyer's guide: how to save

Discover the best ways to save money when booking holidays, cruises, flights and more with TUI with our expert buyer's guide with top tips on savings and spreading the cost in 2026, 2027 and 2028.

How to save money on holiday bookings online © Travnikovstudio - Fotolia.com

What are the best ways to save with TUI?

Below is our quick guide to how you can save money when booking holidays with TUI depending on your personal circumstances.

Method	Best for	Timeframe	Savings
Free child places	families with a child typically under 12 years old	any time	cost of child's accommodation & board
Late deals	flexible travellers ready to go	departing in next two months	based on last-minute availability
Discount codes	anyone ready to book now	restricted by T&Cs	typically fixed amount with minimum spend
Early booking	planners looking to travel in high season	months in advance	moderate savings but wider choice of hotel
Online discounts	anyone able to book via the website	any time	typically percentage discount by season
Deal of the week	anyone ready to book now	restricted by T&Cs	steep discount on specific product
Smiles Rewards Club	anyone 18 years old or older	any time	receive exclusive deals
TUI Holidays for Heroes	NHS and healthcare staff	any time	exclusive discounts with a verified email address

Discount codes

Typically, TUI discount codes offer you a fixed amount or percentage off your booking based on specific terms & conditions, travel dates, relevant products and booking window. It's a great way to save a little extra on your holiday.

Check for discount codes

Late deals & last minute holidays

Looking for a great value break to your dream destination? Whether you're heading long or short-haul, looking for a summer or winter sun escape, the TUI late deals finder lets you search all live last-minute holidays to destinations worldwide.

Explore late deals

Free child places

If you're looking to take the family away on holiday in 2026/2027, look out for the free child places available from TUI. You can book one free child place per hotel room, apartment or villa with two full paying adults, subject to limited availability.

Note: additional children must pay the full brochure price. Free child places cannot be combined with online discounts.

About free kids

Early booking discounts

TUI allows holidaymakers to book well in advance, typically four half-year seasons ahead - summer (May-October) & winter (November-April). Often there are early booking discounts available on holidays at least six months into the future.

If you book early, you can usually pay a low upfront deposit with regular payments spread over time with TUI's direct debit scheme.

Booking early also means you lock in your holiday price. Even if TUI's prices go up, you won't pay more. You avoid the last-minute gamble of grabbing a late deal, and you get the widest choice of hotel rooms and preferred flight times.

Online discounts by season

The best savings that TUI offers are the ongoing online seasonal discounts. If you book through the TUI website, these discounts are automatically applied to the holiday price.

Check online discounts

Deal of the week

TUI promotes its rolling "Deal of the week" with updates each Tuesday^*. Occasionally TUI will handpick a standout offer to feature. This will typically be a specific hotel or destination with a steeper discount.

Smiles Rewards Club

Launched in 2026, the TUI Smiles Rewards Club enables customers to access exclusive deals while earning loyalty points 'Smiles' as they spend with TUI for even better offers and greater benefits.

About Smiles Rewards Club

TUI Holidays for Heroes

TUI Holidays for Heroes is a dedicated website for NHS and healthcare staff in the UK with exclusive discounts and special offers on holidays and cruises.

About Holidays for Heroes

Holiday spending money calculator

If you're worried about how much you'll spend on holiday, give TUI's Holiday spending money calculator^* a whirl. Here you can select a destination, trip type, board basis, duration and party size.

Then select how often you want to eat out and how many holiday activities you are thinking about for the trip. You'll then get an approximate holiday spending budget.

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